Latest In: Go-To-Market Strategy

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Screenshot 2025 10 08 at 8.02.31 AM

Today’s Agenda for the B2BMX Lounge at Advertising Week New York 2025

Today is the day— the B2BMX sessions at Advertising Week New York 2025 (AW NewYork) take center stage,…

Blog October 9
Agentic Workflows AI artificial intelligence Core Intelligence Databook GTM Control Center Guided Selling Platform revops Sales Ops
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Databook Launches Platform to Optimize GTM Execution, Revenue Growth

Databook has unveiled its new Guided Selling Platform that enables enterprises to build, scale, and sustain strategic relationships anchored…

News Brief October 7
Doug Winter Rob Tarkoff Seismic
Successor plan, baton passing or transfer to new leader elected, new CEO change or collaboration to achieve goal and win business competition concept, smart businessman leader passing torch to success

Seismic Names Former Oracle, Adobe Exec Rob Tarkoff as Chief Executive Officer

Seismic announced the appointment of Rob Tarkoff to Chief Executive Officer, effective Oct. 3. Tarkoff will assume the…

News Brief October 2
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Campaign Optimization Series
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Strategy & Planning Series