Rethink Your GTM Strategy With Orchestrated Customer Engagement In 2022
The seller-centric go-to-market (GTM) strategy is outdated. And despite the rhetoric of being customer-centric, many B2B commercial leaders…
Demanding Views December 15The seller-centric go-to-market (GTM) strategy is outdated. And despite the rhetoric of being customer-centric, many B2B commercial leaders…
Demanding Views December 15Celigo, an integration platform as a service (iPaaS) provider, raised $48 million in Series C funding led by…
Financial News December 13Terminus, an account-based engagement platform, integrated with Crossbeam, a partner ecosystem platform, to help simplify joint-marketing efforts, increase…
Industry News November 23