Latest In: News Brief

AI investment buyer behavior cloud services enterprise IT IT hardware IT spending IT trends SMB technology
Global IT Spending Modern isometric vector illustration depicting cloud computing infrastructure, secure server management, cybersecurity data protection, and network analytics for digital business technology

Global IT Spending to Approach $5 Trillion in 2026: HG Insights

Key Takeaways: Global IT spending is projected to reach $4.96 trillion in 2026, with enterprise investments making up…

News Brief April 15
artificial intelligence B2B marketing Context Intelligence Demandbase AI GTM Strategy LLM integration MarTech pipeline measurement
Demandbase AI A man is using a laptop with a blue screen chat bubble that has a blue word that says AI.

Demandbase AI Now Available for Modern GTM Teams

Key Takeaways Demandbase AI centralizes go-to-market execution by using proprietary Context Intelligence to filter out market noise and…

News Brief April 14
B2B marketing campaign tracking CRM targeting HubSpot integration social media ads TikTok marketing
HubSpot, TikTok Integration symbol on the display smartphone closeup. TikTok is app to create and share videos. Moscow, Russia May 22, 2019

HubSpot, TikTok Integration Allows for Better B2B Tracking

Key takeaways: The integration allows syncing TikTok ads and organic content with HubSpot’s CRM for better targeting and…

News Brief April 13
B2B Marketing Exchange
B2B Marketing Exchange East
Campaign Optimization Series
dgr event bii
Strategy & Planning Series