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Intentsify Partners with Clay on Intent Data

Intentsify Partners with Clay on Intent Data

Key Takeaways Intentsify’s buyer intelligence, drawn from 1.1 trillion monthly intent signals across 4.2 million in-market accounts, now…

News Brief September 21
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New Apex Martech Matrix Targets a Critical Martech Investment Blind Spot

New Apex Martech Matrix Targets a Critical Martech Investment Blind Spot

Key Takeaways: Martech performance is driven less by buying the “best” tools and more by aligning technology investments…

News Brief September 21
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Lineup, alfa Stylo Partner

Lineup, alfa Stylo Partner to Enhance Direct Advertising Design Capabilities

Key Takeaways Lineup has integrated alfa Stylo into its Adpoint and Ad2order products, letting advertisers build print- and…

News Brief September 18
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OpenAI’s Dane Vahey to offer Keynote Address at B2BMX 2026

Dane Vahey, Head of B2B Marketing at OpenAI, will deliver a keynote address at B2B Marketing Exchange (B2BMX)…

Blog February 23
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SurveyMonkey Launches ChatGPT Plugin

SurveyMonkey Launches ChatGPT Plugin

Key Takeaways SurveyMonkey’s new ChatGPT plugin lets teams create, send and analyze surveys without ever leaving the chat…

News Brief September 15
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Demandbase Launches Mojo for the B2B Marketing Agentic Era

Demandbase Launches Mojo for the B2B Marketing  Agentic Era

Key Takeaways Demandbase’s new Mojo agent is designed to automate end-to-end B2B campaign execution across multiple channels and…

News Brief September 15
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LinkedIn Future B2B Growth Depends on Influencing Gen Z, Millennial Decision Makers

LinkedIn: Future B2B Growth Depends on Influencing Gen Z, Millennial Decision-Makers

Key takeaways Nearly 90% of B2B marketers say their company’s future growth hinges on influencing Gen Z and…

News Brief September 14
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Validity State of CRM Data Management in 2026

Marketers’ Trust In Their Data Hasn’t Caught Up With Their AI Goals: Validity

Key Takeaways Validity’s report shows many marketing leaders are deploying AI faster than they are improving the CRM…

News Brief September 10
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Report Finds Bad Personalization Is Costing Brands Customers

Report Finds Bad Personalization Is Costing Brands Customers

Key Takeaways Site Impact’s research shows consumers notice personalized marketing frequently, but most do not believe brands understand…

News Brief September 9
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B2B Marketing Leaders Struggle to Prove Business Impact 10Fold

B2B Marketing Leaders Struggle to Prove Business Impact: 10Fold

Key Takeaways 10Fold’s “Communications ROI Reset” finds marketers now track more signals than ever, yet only 38% correlate…

News Brief September 8
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Salesforce, Anthropic Expand Partnership with Claudeforce

Salesforce, Anthropic Expand Partnership with Claudeforce

Key takeaways Salesforce and Anthropic are expanding their partnership to connect Claude’s reasoning with Salesforce data, workflows and…

News Brief September 8
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Acoustic Launches Acoustic AI

Acoustic Launches Acoustic AI

Key Takeaways Acoustic AI is an agentic marketing teammate that continuously reads live first-party behavior to surface revenue…

News Brief September 4
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