Latest In: News Brief

Agent Studio AI agents Auxia campaign execution go to market strategy lifecycle marketing marketing operations MarTech personalization workflow automation
Auxia Launches New Operating System for Marketing Teams

Auxia Launches New Operating System for Marketing Teams

Key takeaways: Auxia launched Agent Studio to help marketers plan, build and launch campaigns through AI agents connected…

News Brief August 25
AI marketing operations B2B Growth B2B marketing benchmark survey GTM Strategy marketing operations measurement and attribution revenue alignment sales and marketing alignment Walker Sands
Walker Sands Research Reveals Major B2B Growth Maturity Gap 2

Walker Sands Research Reveals Major B2B Growth Maturity Gap

Key takeaways: Most B2B leaders say they understand what mature marketing looks like, but 95% still believe their…

News Brief August 25
AI search B2B marketing research Demand Metric Generative Engine Optimization GEO GNW Consulting marketing operations SEO
GNW Finds GEO Adoption Accelerating Across B2B Marketing

GNW Finds GEO Adoption Accelerating Across B2B Marketing

Key Takeaways GEO has passed the tipping point, with 92% of organizations already experimenting or operationalizing it and…

News Brief August 24
dgr event b2bmx2
Campaign Optimization Series
B2BMX SUMMERCAMP Logo resized
Strategy & Planning Series