Intentsify Expands Global Access to B2B Audience Data Across Leading DSPs
Key Takeaways: Intentsify made more than 700 pre-built B2B audience segments available directly in major DSPs, including The…
News Brief May 18
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How Marketers Can Win as TV and Ecommerce Converge
Key Takeaways: Circana’s research shows Connected TV (CTV) is evolving into a commerce-enabled channel, delivering 15% higher ROAS…
News Brief May 14
Greenfire Strategy Acquires 21b Consulting, Deepening Growth Capabilities for Mid-Market Clients
Key Takeaways: Greenfire Strategy expands capabilities by acquiring 21b Consulting, enhancing HubSpot implementation and revenue operations. The acquisition…
News Brief May 13
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