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Cvent Goldcast ON24 webinars
B2B Market Research and Competitive Analysis Report

Cvent Enters into Agreement to Purchase ON24

Cvent has acquired another content platform built focused on B2B webinars and events. ON24, an intelligent engagement platform…

News Brief January 15
2X Clay marketing as a service The Kiln
Business strategy planning marketing technology startup laptop innovation digital concept High level planning for go to market strategy with

2X Acquisition Expands Marketing-as-a-Service to GTM Orchestration

2X recently acquired The Kiln, a top-performing Clay partner with deep expertise in go-to-market (GTM) engineering services. This acquisition expands…

News Brief January 13
AI artificial intelligence Content Generation Demand Science intent signals martech stacks ROI The 2026 State of Performance Marketing: Exposing the Marketing Data Mirage
Martech marketing technology concept. Women use laptop Martech marketing on virtual screen interface.

From Metrics to Revenue: The Real Challenge for B2B Marketing Leaders in 2026

DemandScience has recently unveiled a report that shows the extent that misleading marketing campaign metrics and over-complicated MarTech…

News Brief January 12
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