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Latest In: B2B sales

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Gartner: 67% of B2B Buyers Prefer a Rep-Free Experience

Buyers want to engage on their own terms as 67% of B2B buyers state that they prefer a…

News Brief March 17
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B2BMX 2026 Keynote: Ashley Faus on Ditching the Funnel for a Marketing Playground

For Ashley Faus, the favorites pieces of the childhood playground are what B2B marketers need to rediscover in…

Feature March 16
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3 B2B Sales and Marketing Trends Reshaping Buyer Demand

Integration of AI across channels. Purpose-Built Enterprise LLMs. Demand for personalized content. A questionable first quarter start to…

Demanding Views May 2
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OpenAI’s Dane Vahey to offer Keynote Address at B2BMX 2026

Dane Vahey, Head of B2B Marketing at OpenAI, will deliver a keynote address at B2B Marketing Exchange (B2BMX)…

Blog February 23
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The Top 5 Most Important Topics To B2B Marketers

Staying ahead in B2B sales and marketing requires keeping up with the latest trends and strategies, but finding…

Feature December 31
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Corporate Visions Updates Customer Conversation Courses

Corporate Visions Updates Customer Conversation Courses

Corporate Visions, a marketing and sales messaging, content and skills training company, announced that it will enhance two…

Industry News October 11
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SugarCRM Implements Sentiment Analysis Tool To Capture Intent Insights Across Buyer Journeys

SugarCRM Implements Sentiment Analysis Tool To Capture Intent Insights Across Buyer Journeys

SugarCRM enhanced its SugarPredict platform's AI capabilities with Sentiment Analysis, a feature designed to help users understand their…

Solution Spotlight October 11
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Gartner Research: 58% Of Sales Reps Require Coaching To Better Sell In A Virtual Environment

Gartner Research: 58% Of Sales Reps Require Coaching To Better Sell In A Virtual Environment

With B2B selling taking on an entirely virtual identity, many organizations have turned to digital marketplaces to drive…

Industry News March 19
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PROS Appoints Former Oracle Exec As SVP Of Global B2B Sales

PROS Appoints Former Oracle Exec As SVP Of Global B2B Sales

PROS, a provider of AI-powered solutions, hired Sherry Lautenbach as its new SVP of Global B2B Sales. In…

Industry News January 13
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Qualified Aims To Help Identify Target Accounts Via Website Traffic

Qualified Aims To Help Identify Target Accounts Via Website Traffic

Conversational marketing platform Qualified is designed to help users analyze their website traffic and engagement, helping them identify…

Solution Spotlight December 15
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Templafy Acquires Napp To Enhance Document Workflows

Templafy Acquires Napp To Enhance Document Workflows

Templafy, a document creation and automation platform, has acquired the B2B sales enablement platform Napp, and plans to…

Industry News May 18
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Exclusive Q&A With Messenger: Will Chat Apps Be the ‘New Norm' In B2B?

Exclusive Q&A With Messenger: Will Chat Apps Be the ‘New Norm’ In B2B?

Messaging apps such as WhatsApp, Messenger from Facebook and Google Hangouts are common tools to use to connect…

Industry News March 18
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