Demand Gen Report

B2B Wooden Blocks with Business Chart Background

2025 Demand Gen Report Year in Review Special Reports: Master B2B Marketing—Key Insights from 2025 Reports

The B2B marketing landscape is constantly evolving, and staying ahead of the curve is no longer just an advantage— it’s a necessity. This year, Demand Gen Report has released a...

Mature experienced hispanic businessman in middle of office watching online webinar and training course, man using laptop for video call, writing data in notebook, smiling excitedly and satisfied

Latest Posts

An analyst uses a computer and dashboard for data business analysis and Data Management System, Customers database, gather information to report. Data science technology and digital marketing

Will the Rise of AI Impact the Social Skills of Sellers?

A survey of 3,496 global employees found that 41% of sellers believe new AI-powered technologies have helped automate repetitive tasks, increasing their capacity. As a result, Gartner predicts that 10%…

Uncategorized March 3

Save to Library Download Preview Preview Crop Find Similar File #: 1093532852 Flat illustration of business people connect arrow piece jigsaw puzzle teamwork for career growth

Converging Worlds: Navigating The Blurring Lines Between Demand Gen & ABM

As the marketing landscapes evolve, the once-clear distinctions between demand generation and account-based marketing (ABM) are fading. What was once a tactical separation — with demand gen casting a wide…

Demanding Views February 28

Laptop streaming platform showcasing diverse video content

Goldcast Expands Leadership Team with New CMO and CPO Appointments

Goldcast, an AI-powered B2B video content platform, has announced the promotion of Kelly Cheng to Chief Marketing Officer (CMO) and Lauren Creedon to Chief Product Officer (CPO). The appointments come…

Uncategorized February 27