Demand Gen Report

B2B or Business to Business Marketing Vector Illustration. Businessmen and Client Shaking Hands After Set Strategy, Sales and Commerce for Agreed Transaction

Mediafly Enhances AI Capabilities with Appinium Acquisition

Revenue enablement company Mediafly has completed the announces the acquisition of Appinium. The deal adds the number one Salesforce-native learning management system to Mediafly’s product suite, consolidating marketing, sales, service and...

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Bombora B2B Intent & Audience Data Now Available In Audigent’s Platform

Bombora, a provider of B2B data solutions, integrated with Audigent, a data activation, curation and identity platform, to help bring Bombora’s syndicated B2B audiences into Audigent’s suite of curated private marketplaces.

Industry News January 24

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Bridging The Gap: Why AI Must Be Embraced In Customer Service

As artificial intelligence (AI) continues to make its mark on various industries, customer service is experiencing one of the most significant transformations. And with the rise of autonomous AI, in…

Demanding Views January 21

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ZoomInfo & Salesloft Expand Partnership To Help Equip Sellers With AI-Ready Insights

ZoomInfo, a go-to-market (GTM) intelligence platform, and Salesloft, a revenue orchestration platform, expanded their partnership to help joint customers accelerate revenue growth for GTM teams.

Industry News January 16