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Demand Gen Report

Man holding a magnifying glass over a tablet displaying ai geo generative engine optimization concept, symbolizing advanced search and ai technologyNews Brief

GMG Launches GEO Content Services for B2B Tech Brands

Gabriel Marketing Group (GMG), a public relations agency for high-growth B2B technology companies, has launched its enhanced content development services. The key to the news offering is Brandi AI, an...

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Beyond the MQL: An Interview with Activate’s Chris Rooke on the Future of Demand Generation

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CallMiner Advances Agentic AI Framework to Transform CX

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B2BMX 2026 Registration

California Dreaming: Registration Open for B2BMX 2026

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Outcomes Rocket ABM Report Shows ROI Impact of AI Integration

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Turning Passion Into Profit: Why Podcasting Is A B2B Marketing Powerhouse

Just a couple years ago, Devin McDonnell, Executive Producer of Devenio Podcasts, found himself pitching the value of podcasting and videos to businesses. Now, his position has shifted from education…

Feature December 26
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The Top 5 Sales Tips For B2B Salespeople

In the power struggle of importance, the pendulum is swinging over to prioritizing sales — at least according to Demand Gen Report readers. When analyzing our “Demanding Views” byline column, the…

Feature December 24
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How B2B Marketers Will Innovate Their Advertising Throughout 2025

With nearly 70% of B2B marketers looking for innovative ways to drive revenue and measure campaign impact, their top investment areas in 2025 include social media advertising (61%), AI tools…

Industry News December 19
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