Demand Gen Report
Adapting to the AI-Mediated Buying Cycle: A New Mandate for B2B Marketers
For years, B2B marketers operated within a familiar constraint. Enterprise buying cycles stretched across weeks or months, with multiple stakeholders researching, comparing and validating options. That timeline created critical signals....
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Latest Posts
Google’s Link Contradiction: Company Downplays Importance, But Leak Reveals Dominance
Google recently downplayed the importance of links in search rankings in its updated spam policy, creating confusion and frustration for companies who have heavily invested in link building to grow…
Demanding Views July 8
Nimble CRM Email Sequencing Reportedly Enhances Personal & Business Relationships
Nimble is a CRM solution designed for individuals and teams to help enhance relationships, marketing and sales management by nurturing personal and business relationships through email and social networks.
Solution Spotlight July 3
Amidst Content Boom, 91% Of Leaders Report Growing Budgets; 92% Anticipate Content Production Increases
91% of B2B marketing leaders anticipate budget increases, which will ultimately increase content production by 3X to 5X, new research revealed. “The Engagement Equation: How B2B Tech Marketers Are Creating…
Blog July 3
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