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Resources

Categorized in two ways – by Type and by Topic – the Resource Center offers access to webinar coverage, white papers, E-books, Infographics and more. Looking for the latest custom content covering marketing automation, lead scoring or nurturing? This is where you’ll find it!

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The Complete Data Enrichment Survival Guide For Marketing And Sales

The Complete Data Enrichment Survival Guide For Marketing And Sales

Data enrichment, when done right, can add tremendous value to your account and contact database.…

2019 State Of Account-Based Marketing

2019 State Of Account-Based Marketing

ABM 2.0: Leaders Enhance ABM Practices, Prove ROI With More Targeted Messaging & Experiences Research…

Sales Vs. Marketing: Fight For The Throne

Sales Vs. Marketing: Fight For The Throne

The final season of "Game of Thrones" may be here but the fight for the…

12 Stats That Prove You Need To Start Social Selling

12 Stats That Prove You Need To Start Social Selling

This infographic from Sales for Life spotlights key statistics on social selling, including marketers who…

Marketing Technology Landscape Supergraphic 2019: MarTech 5000 (Actually 7,040)

Marketing Technology Landscape Supergraphic 2019: MarTech 5000 (Actually 7,040)

Scott Brinker, Editor of Chief Marketing Technologist, released his annual Marketing Technology Landscape Supergraphic in…

Compete And Win In The Age Of Account-Based Buying

Compete And Win In The Age Of Account-Based Buying

According to Gartner, there are an average of 9.6 people involved in a typical B2B…

G2 Evaluates Emerging Marketing Account Intelligence Space

G2 Evaluates Emerging Marketing Account Intelligence Space

In need of marketing intelligence to exceed your revenue goals this year? G2 recently conducted…

What's Working In Demand Generation In 2019?

What’s Working In Demand Generation In 2019?

Fearless Marketers Rethink Traditional Channels, Test New Tactics To Boost Buyer Interest As buyers grow…

The Rise Of Chatbots In The B2B World

The Rise Of Chatbots In The B2B World

By 2020, it's estimated that 80% of B2B and B2C companies will be using chatbots…

2019 Guide To Buyer-Focused Sales Enablement

2019 Guide To Buyer-Focused Sales Enablement

A Blueprint For How Marketing And Sales Teams Apply New Tools & Tactics To Ensure…

Marketing Madness: Your Technology Starting Lineup

Marketing Madness: Your Technology Starting Lineup

This infographic from ZoomInfo outlines the key tech stack elements needed to help your marketing…

2019 Content Preferences Survey Report

2019 Content Preferences Survey Report

Growing Demand For Credible And Concise Content Reinforces Need For Research And Relevancy In B2B…

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