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AI Agents Revolutionized B2B Marketing in 2025: From Automation to Strategy

The growing impact of artificial intelligence (AI) was the story of 2025. The MarTech industry was no different…

Feature December 10
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Alloy Acquires Digital Marketing Agency Hot Sauce

Alloy earlier this year acquired Atlanta-based digital marketing agency Hot Sauce. This strategic move combines Hot Sauce’s martech…

News Brief November 26
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Understanding the Language of B2B: The ABC’s of Demand Gen Report

Navigating the world of B2B Marketing and MarTech requires a shared language. And for those starting their career,…

Feature November 12
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StackAdapt Launches General Availability of Martech Suite

StackAdapt announced the general availability (GA) of its MarTech suite, marking a major milestone in the company’s evolution…

News Brief November 6
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Brick Launches New AI Marketing Services

Brick Marketing has rolled out three artificial intelligence (AI)-based B2B marketing services designed to help businesses stay ahead…

News Brief September 25
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6sense Launches AI Email Agents, Names Chris Ball as New CEO

6sense has introduced a new a reimagined product that delivers on truly personalized outreach at scale without the manual…

News Brief September 23
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Wunderkind Launches Framework for Performance Marketing Integration

Agentic artificial intelligence (AI) decisioning platform Wunderkind recently released Build with Wunderkind— an API-first integration suite designed to meet…

News Brief July 7
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B2B Marketers Adjusting as Digital Channels Top Total Market Spend

Survey results presented at the recent Gartner Marketing Symposium/Xpo showed that digital channels now account for 61% of…

News Brief June 24
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Salesforce Looks to End ‘Do-Not-Reply’ Marketing with Marketing Cloud Next

Salesforce just announced the release of Marketing Cloud Next, an evolution of its leading marketing solution to end…

News Brief June 16
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Apple’s iOS Changes Are Wreaking Havoc on Email Deliverability — Here’s How to Respond

Between Apple’s latest iOS updates and Google’s year-old spam policies, email marketing is facing serious headwinds — and…

Demanding Views May 16
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The 2025 State of B2B Pipeline Growth Survey from Pipeline360 revealed how marketers are navigating the challenges and…

Feature May 14
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BombBomb Rebuilds Video Messaging Platform

Engage is the latest offering from BombBomb, an enterprise-class platform designed to help sales pros cut through inbox…

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