Latest In: Go-To-Market Strategy

AI AI-driven growth AppDirect artificial intelligence partner ecosystem Partnerstack subscription commerce
AppDirect Acquires PartnerStack Business negotiation, deal making or acquisition, merger vector concept. Two men shaking hands. Minimal design. Eps10 illustration

AppDirect Acquires PartnerStack to Power Growth

Key Takeaways: AppDirect will integrate PartnerStack to enhance its subscription commerce platform. The acquisition positions AppDirect as a…

News Brief May 7
AI AI go-to-market artificial intelligence B2B marketing Demandbase MarketBridge Premier+ Partner Tier
Demandbase introduces the Premier+ Partner Tier, selecting Marketbridge as its first partner Team Collaboration on Artificial Intelligence Data Analysis and Business Strategy Planning with Technology Integration. Amity

Demandbase Launches Premier+ Partner Tier, Names Marketbridge Inaugural Partner

Key Takeaways: Demandbase introduces the Premier+ Partner Tier, selecting Marketbridge as its first partner to enhance AI-driven go-to-market…

News Brief May 7
buyer signals contact-level marketing GTM orchestration Influ2 Salesforce attribution
Vector website design template . GTM Go To Market acronym. business concept background. illustration for website banner, marketing materials, business presentation, online advertising

Influ2 Launches Contact-Level GTM Orchestration

Key Takeaways: Influ2 introduces contact-level orchestration, enabling personalized actions based on individual buyer signals. New capabilities include omni-channel…

News Brief May 6
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B2B Marketing Exchange East
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