Latest In: Go-To-Market Strategy

Acquisition Atlanta b2b agency branding go to market strategy growth marketing integrated marketing Modo Modo Sales Enablement Yes&
Yes& Acquires Modo Modo Adobe

Yes& Acquires Modo Modo, Expanding B2B Marketing Presence

Key Takeaways Yes&’s acquisition of Modo Modo expands its B2B marketing capabilities in branding, omnichannel media, sales enablement…

News Brief July 9
AI AI governance AI OS artificial intelligence coaching Custom Agents Gong Mission Big Dipper Revenue AI Revenue operations revops Sales Enablement
Gong Mission Big Dipper

Gong Unveils Industry-First Revenue Harness, Mission Big Dipper

Key Takeaways Gong’s Mission Big Dipper introduces an execution layer designed to govern and orchestrate AI agents across…

News Brief July 8
AI Blueprints B2B software buyers BigQuery buyer intent Capterra ChatGPT Claude Databricks G2 go-to-market Gong Hubspot Intent Studio MCP integrations Snowflake
G2 Launches Tools to Activate Trusted Buyer Signalsjpeg

G2 Launches Tools to Activate Trusted Buyer Signals

KeyTakeaways With 51% of B2B software buyers now starting their research in an AI chatbot rather than Google,…

News Brief July 7
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