Latest In: Predictive Marketing

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DerivateX Study Finds B2B SaaS Companies Are Invisible to AI-Assisted Buyers

Key takeaways: 44% of B2B SaaS companies score below 50 in AI visibility, with significant gaps in mention…

News Brief April 21
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Demandbase AI Now Available for Modern GTM Teams

Key Takeaways Demandbase AI centralizes go-to-market execution by using proprietary Context Intelligence to filter out market noise and…

News Brief April 14
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Shape the Future of ABM B2B Marketing: Join the Benchmark Survey

Key Takeaways: Participate in the B2B Marketing Benchmark Survey to gain early access to actionable insights and data-driven strategies that…

Blog April 14
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10 Lessons Learned at B2BMX 2026: Elevating Your B2B Marketing Strategy

B2BMX 2026 offered a wealth of insights and strategies for B2B marketers to navigate the ever-evolving marketing landscape.…

Blog March 17
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Domo Launches AI Agent Builder, MCP Server to Connect Enterprise Data to AI Ecosystem

Domo announced a new artificial intelligence (AI) orchestration framework designed to help companies move from pilots to coordinated systems.…

News Brief April 2
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BambooBox Raises over $6M to Build Managed ABM Operating System

BambooBox announced it has raised a total of $6.6 million in funding led by Peak XV’s Surge, with…

News Brief April 1
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Apollo.io Acquires Pocus to Advance GTM Operating System

Apollo.io, a leading artificial intelligence (AI)-native go-to-market platform, has acquired Pocus, an enterprise-grade revenue intelligence platform that helps teams…

News Brief March 31
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Multiply Raises $9.5M, Focused on B2B Self-Learning Ads

Multiply, touted as the first artificial intelligence (AI)-native media agency for B2B companies, has  emerged from stealth with…

News Brief March 26
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Clari + Salesloft, 1mind Partner to Advance Revenue Orchestration

Clari + Salesloft has entered into a strategic partnership with 1mind that integrates Clari + Salesloft’s innovative Predictive…

News Brief March 25
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LiveRamp, Chalice AI Partnership Offers Growth Scored Audiences

Chalice AI, the platform-independent AI media decisioning company, has entered into strategic partnership with LiveRamp, the leading data…

News Brief March 19
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Put Your AI Stack to the Test: Offer Performance Based On Cost Per Sale

Given all of the hype around artificial intelligence (AI) and its effectiveness, it’s time to migrate from Cost…

Demanding Views February 24
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Demand Gen Report 2026 Trends: LunarLinks’ Kris Flank

Digital Marketing in 2026: From Funnels to Feedback Loops For decades, marketers in the United States treated the…

Demanding Views January 19
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