Demand Gen Report

Maserati Transforms Customer Engagement with Virtual Showrooms

The automotive industry has long operated on the principle that customers need to “kick the tires” before making a purchase. But what happens when the showroom door becomes a barrier...

New York, New York, USA March 18, 2023: The Penn District signage in midtown Manhattan.

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The Countdown Begins: B2B Marketing Exchange East Is 2 Weeks Away

We’re in the final stretch before the B2B Marketing Exchange East (#B2BMX East) kicks off, and the anticipation is through the roof! In just two weeks, marketing and sales professionals…

Blog September 18

Professionals forging connections at a business networking event

B2B Marketing Exchange East: New Sessions Added

The agenda for B2B Marketing Exchange East (#B2BMX East) is already jam-packed with keynotes, breakouts, workshops, roundtables and more, the #B2BMX Team worked diligently to ensure there’s something for every…

Blog September 18

Vector banner illustration of email marketing. Workplace at home, in the office. Laptop. Paper airplane. Completed application form for the site. Filling out documents. Monitor screen. Blue.

The Optimal Time To Connect Via Email, Revealed: ZoomInfo Research

The best time to connect with prospects, customers and colleagues via email is during the winter months, specifically right after the new year. New research revealed that out-of-office (OOO) reply…

Industry News September 17