WunderKIND Ads Releases First Benchmarks for Programmatic CTV Pause Ads
Key Takeaways Programmatic CTV Pause Ads outperformed traditional 60-second CTV spots across all 13 verticals studied, with significantly…
News Brief June 29
Latest In: video advertising
Meet ABM CTV, Madison Logic’s New Channel That’s ‘Closing Gaps’ In The CTV Space
Connected TV (CTV) advertising spend in the U.S. is expected to grow by nearly 20% by the end…
Blog September 26
Twitter Acquires Magic Pony, Partners With Innovid To Expand Video Capabilities
Twitter is looking to enhance its video content capabilities with two recent moves: The company acquired Magic Pony,…
Industry News June 22
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