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How to Prove Content ROI in the AI Era: An Interview with PathFactory’s Katie Jones

B2B marketers face mounting pressure to demonstrate clear revenue impact for the content they produce as the old…

Feature October 22
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SPS25: Tools and Tips Content in the Age of AI

Artificial intelligence (AI) is rewriting the marketing flight manual, opening up a universe of new possibilities for efficiency…

Blog October 21
Branch State of App Growth
Branch has released its State of App Growth report

Branch Report Details State of Mobile Marketing

Branch has released its State of App Growth report that show companies struggling to have a fully unified view…

News Brief October 21
B2B Marketing Exchange
B2B Marketing Exchange East
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