ADVERTISEMENT

Latest In: Marketing Analytics

Conversionomics data funnel MarTech Net Conversion
Person types on laptop keyboard near graphs, charts. Data analysis, financial planning, statistics, digital marketing, campaign optimization, measurement, business strategy concepts on neon vivid

Net Conversion Launches AI-Driven Enhancements to MarTech

Net Conversion recently announced new artificial intelligence (AI)-powered features within Conversionomics, its proprietary MarTech platform that provides media…

News Brief July 28
compliance data cleansing Demand Metric Integrate lead data lead data governance State of Marketing Data 2025
CRM, customer relationship management concept. Customer profile icons connected to target customer relationship management and targeted marketing strategies. Community online network technology,

Lead Data Quality a Critical Barrier to B2B Marketing Growth: Integrate

Nearly three quarters of respondents in a new report from Integrate and Demand Metric reported their lead data…

News Brief July 22
api integration BAM Advertising & Marketing BAM Lead Tracker BLT CallTrackingMetrics channel tracking conversation analytics DNI dynamic number insertion return on ad spend ROAS ROI
Hands typing on keyboard with digital graphics showing data and API integration concept in modern office environment. Asymptotic smart data analytic

How BAM Advertising Transformed Lead Generation with CallTrackingMetrics

For marketing agencies working with home service and trade clients, one of the biggest challenges is attribution. How…

Case Studies July 10
B2B Marketing Exchange
B2B Marketing Exchange East
Campaign Optimization Series
dgr event bii
Strategy & Planning Series