Salesforce Buys Analytics Firm EdgeSpring

Published: June 14, 2013

Just a week after spending $2.5 billion on ExactTarget, Salesforce has acquired business intelligence and analytics startup EdgeSpring. The details of the deal were not disclosed.

“Business intelligence and analytics in the enterprise is massively painful and IMHO still largely an unsolved problem today,” Vijay Chakravarthy, EdgeSpring CEO, posted on the company’s web site. “Being a part of Salesforce.com will give us a tremendous opportunity to take our technology to the next level and deliver truly amazing innovation to solve this high value problem.”

All of the other content on the site was removed.

EdgeSpring recently unveiled its Business Intelligence and Analytics platform to enable end users to analyze data without involving IT specialists or data analysts.

Get the latest B2B Marketing News & Trends delivered directly to your inbox!

Chakravarthy sold another company — SlideAware, a presentation management startup — to Salesforce in 2008 for an undisclosed amount of money.

ADVERTISEMENT
ADVERTISEMENT
B2B Marketing Exchange
B2B Marketing Exchange East
Campaign Optimization Series
Buyer Insights & Intelligence Series
Strategy & Planning Series