Demand Gen Report

Demand Gen Report 2026 Trends: Gartner Marketing Practice’s Christy Ferguson

Break the Mold: How B2B CMOs Can Drive Growth with Buyer-Centric Campaigns in 2026 As B2B marketing enters a new era, CMOs face a critical crossroads: continue down the conventional...

Demand Gen Report 2026 Trends: SurveyMonkey’s Katie Miserany

Demanding Views

2025 Demand Gen Report Year in Review Campaign Optimization Series Webinars: Outwit, Outplay, Outperform

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Demand Gen Report 2025 Reflections: Omnibound AI’s Al Lalani

Demanding Views

2025 Demand Gen Report Year in Review: Strategy and Planning Webinar Series

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Latest Posts

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Bridging The Gap: Why AI Must Be Embraced In Customer Service

As artificial intelligence (AI) continues to make its mark on various industries, customer service is experiencing one of the most significant transformations. And with the rise of autonomous AI, in…

Demanding Views January 21

Business people shaking hands after meeting

ZoomInfo & Salesloft Expand Partnership To Help Equip Sellers With AI-Ready Insights

ZoomInfo, a go-to-market (GTM) intelligence platform, and Salesloft, a revenue orchestration platform, expanded their partnership to help joint customers accelerate revenue growth for GTM teams.

Industry News January 16

Defeating business competitors, New creativity creates competitive advantage, Business leaders win, Strategies and ideas for success, Businessman riding a rocket at high speed, Vector design.

How ‘Growth Gurus’ Are Redefining B2B Success With Data, Experimentation & Multichannel Mastery

New research revealed that 30% of B2B marketers saw significant growth in 2024 — and those high-achievers were more likely to balance data and tech excellence with a genuine connection…

Blog January 15