Demand Gen Report

BREAKING NEWS: Seismic Enters Merger Agreement With Highspot

Seismic and Highspot announced on Feb. 12 that they have signed a definitive agreement to merge the companies, bringing together two leading enablement platforms with a shared vision to reimagine...

Bamboo Rose Anteriad Handwritten notes in a notebook about marketing demand generation.

Latest Posts

Content marketing, Digital advertising, Website marketing, Socia

Amidst Content Boom, 91% Of Leaders Report Growing Budgets; 92% Anticipate Content Production Increases

91% of B2B marketing leaders anticipate budget increases, which will ultimately increase content production by 3X to 5X, new research revealed. “The Engagement Equation: How B2B Tech Marketers Are Creating…

Blog July 3

mockup of a macbook air placed on a desk

#BII24 Preview: Your Guide To Engaging Elusive, Anonymous B2B Buyers

Modern buying cycles are deceptively short — B2B buyers don’t initiate contact with sales until they’re about 70% through their buying journey and, 84% of the time, they already know…

Industry News July 3

Typeform Delivers Solution To Help Companies Capture & Convert More Customers

Typeform, a form builder and conversational data collection platform, released Typeform for Growth, a suite of new capabilities designed to help businesses capture, qualify and convert leads. The capabilities seek to…

Industry News July 2