The fourth-annual B2B Innovator Awards spotlight a new class of 31 innovative and agile B2B marketers who rose to the top during unprecedented times to better reach and resonate with their audiences and drive company-wide success. These 2020 Innovators may represent a wide range of industries, roles and brands, but they all had one common goal this year: To lead with empathy to deliver authentic campaigns and strategies that solve customer pain points in unique and exciting ways. These professionals are a true representation of how resilient B2B marketers can be when the going gets tough.