An SMB Marketer’s Guide To Purchasing Marketing Automation

This e-book outlines the various stages of evaluating and implementing marketing automation, including:

  • Calculating the benefits, including streamlining campaign creation and closed-loop reporting
  • Choosing the right time to implement
  • Defining the selection process, including self-assessment, setting goals and evaluating vendors

The e-book is chock full of comprehensive checklists and questions to ask during the vendor review and installation process.

Complete the form below and get your small business on the road to marketing automation success.

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Campaign Optimization Series
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