There’s no shortage of challenges facing CX initiatives today, but there are measures you can take to improve the success rate and execution of your customer-centric goals.
For this report, 166 professionals across customer experience, customer success and marketing were surveyed to uncover the challenges, tactics and metrics that are trending across organizations. Read on for the key findings, as well as some helpful tips for leveling up your customer experience initiatives, including how to:
- Invest in the customer experience;
- Make the feedback process painless;
- Break down silos by sharing customer data broadly; and
- Let your customers speak for your brand.