Killer Content Awards: Powerful Content That Moves Buyers

What qualifies as Killer Content? These entries excelled in providing:

  • Social media and targeted content marketing;
  • Educational content that informs and inspires buyers;
  • Linking content to measurable, revenue-focused results;
  • Using video and interactive content in new and creative ways; and
  • Deploying content that drives successful, cross-channel campaigns.

The buying habits of B2B buyers have been changing at a rapid clip, and these campaigns are prime examples of educational content that is providing thought leadership and helping buyers at every step of the process.

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B2B Marketing Exchange
B2B Marketing Exchange East
Campaign Optimization Series
Buyer Insights & Intelligence Series
Strategy & Planning Series