B2B Marketers Tap Analytics To Identify Social Media’s ROI
Social media is no longer just a tool for building brand awareness. It is a channel by which…
Industry News April 8
Latest In: Social & Mobile
Salesforce Unveils Active Audiences To Automate Social Ad Management
Salesforce launched Active Audiences, a product designed to help marketers enhance their ad targeting capabilities across Facebook, Twitter…
Industry News March 25
Swrve To Acquire Converser To Boost Mobile Marketing Engagement
Swrve, a provider of mobile marketing automation, plans to acquire Converser, a mobile engagement technology vendor. The combined…
Industry News March 2
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