by Kelly Lindenau | Apr 30, 2021 | Demanding Views
The trends of plateauing marketing budgets and shrinking teams will be a long-term reality for marketers throughout 2021, forcing all brands — from enterprises to SMBs — to prioritize agility. Marketing agility is an approach where teams identify and focus their...
by Kelly Lindenau | Apr 29, 2021 | Industry News
ON24, a digital experience platform, introduced ON24 Breakouts, a new engagement and collaboration functionality in the ON24 digital experience platform that enables 1:1 discussions, group meetings and peer-to-peer networking. Marketing teams can use Breakouts to:...
by Kelly Lindenau | Apr 28, 2021 | Industry News
The popularity of Google is unmatched — it holds a lion’s share of the search engine marketplace at about 92%, rendering other search engines virtually obsolete in the eyes of internet users. To keep hold of its No. 1 spot, the search engine continually updates...
by Kelly Lindenau | Apr 23, 2021 | Demanding Views
The digital experience matters more than ever before — delivering a seamless one will earn you long-lasting customers, but a lousy experience is one of the fastest ways to turn them away. Just take it from me: I’ve recently had a few miserable digital...
by Kelly Lindenau | Apr 23, 2021 | Industry News
Adobe announced updates to its Experience Manager solution, which include enabling brands to swiftly create digital assets via native integration of Creative Cloud features, new integrations with Adobe Sensei to automatically apply metadata to digital assets at scale...