Latest In: Blog

AI in Marketing campaign optimization CTV demand generation Marketing analytics marketing strategies Measurement & Attribution news story personalization revenue impact
Day 2 #COSeries Human resources manager reviewing employee database and hiring shortlist interface

Netline, Docket Headline Day 2 of the 2026 Campaign Optimization Series (#COSeries)

Today, we have webinars from NetLine and Docket as part of Demand Gen Report’s 8th Annual Campaign Optimization…

Blog April 7
ABM account-based marketing benchmark survey Marketing analytics Measurement & Attribution Revenue/Sales Operations
2026dgr ABM Survey

Why Your ABM Insights Matter: Take the Demand Gen Report Survey

Account-based marketing (ABM) has become a cornerstone of modern B2B strategies, driving personalized engagement and measurable results. But…

Blog April 6
#COSeries artificial intelligence B2B marketing Campaign Optimization Series Demandbase Elfried Samba First-party Data measurement
DGR COS26 Day1

Day 1 of the 8th Annual Campaign Optimization Series (#COSeries)

Demand Gen Report’s 8th Annual Campaign Optimization Series (#COSeries) beings today, offering pragmatic solutions for a landscape without…

Blog April 6
dgr event b2bmx2
Campaign Optimization Series
B2BMX SUMMERCAMP Logo resized
Strategy & Planning Series