Demand Gen Report

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Olto Raises $5.1M for AI B2B Solutions

Olto has raised $5.1 million in pre-seed funding for their artificial intelligence (AI) demo engineer that enable B2B sales, solutions, and marketing teams to deliver personalized demos that communicate the...

Generative AI virtual assistant tools for prompt engineer and end user snugly

Latest Posts

What’s The Impact Of The New Demand Unit Waterfall? Hear From 30 B2B Experts

The SiriusDecisions Demand Waterfall has served as an iconic framework shaping the way many B2B organizations have managed and tracked lead management over the past decade.

Blog May 31

Restructuring At Eloqua Begins In Wake Of Oracle Acquisition

Oracle is reshuffling the responsibilities of some key Eloqua executives as the enterprise software management company prepares to make Eloqua's marketing automation offering the centerpiece of its Oracle Marketing Cloud…

Industry News March 11

Forrester Analyst Discusses New Approaches To Lead-To-Revenue Management

There are several challenges sales teams face throughout the various stages of the funnel process, including the need to improve efficiency and increase revenue growth. A recent webinar titled The…

Industry News February 28