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2025 Digital Ad Trends

Demand Gen Report

People working on business video content Three people in marketing department working on computers with social media and advertisement. Flat design vector illustration with white backgroundFeature

Compliance Meets Creativity: The Role of AI in B2B Video Strategies

In 2025, 89% of businesses are using video as a marketing tool as it increases engagement and has a high ROI compared to other initiatives. Video has been a buzzword in marketing for...

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360 Survey

Pipeline360 Survey Provides Insights into B2B Marketing Growth

News Brief
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3 B2B Sales and Marketing Trends Reshaping Buyer Demand

Demanding Views
A group of diverse young professionals are laughing and smiling as they look at their phones during a conference or meeting. They are all wearing name badges and appear to be engaged in conversation.

Blackthorn Doubles-Down on Events with New Product Offerings, Executive Hires

News Brief
Minsk. Belarus. May 28, 2020. Street lighting. On the truck cab is the inscription Daf. Sun flare. Close up.

Chassis Cab Modernizes with Data-Driven Sales Strategies

Case Studies

Latest Posts

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Not Your Grandparent’s President’s Club: The Next Generation Of Incentivization  

Last year, 64% of workers felt obligated to participate in post-work functions, with more than half resorting to excuses to skip or leave the event early. Dubbed “the happy hour…

Demanding Views August 6
partnership and integration concept

ON24 & 6sense Team Up To Help Create More Personalized CX

ON24, an intelligent engagement and webinar platform, revealed an integration with 6sense, a revenue AI-powered ABM platform, that seeks to enable joint users to combine ON24’s first-party engagement data with…

Industry News August 1
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Sybill Secures $11M In Series A Funding To Expand AI Assistant

Sybill, an AI sales assistant, raised $11 million in series A funding to expand the solution’s ability to automate administrative tasks and provide deeper buyer insights.

Industry News July 31
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