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2025 Digital Ad Trends

Demand Gen Report

People working on business video content Three people in marketing department working on computers with social media and advertisement. Flat design vector illustration with white backgroundFeature

Compliance Meets Creativity: The Role of AI in B2B Video Strategies

In 2025, 89% of businesses are using video as a marketing tool as it increases engagement and has a high ROI compared to other initiatives. Video has been a buzzword in marketing for...

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360 Survey

Pipeline360 Survey Provides Insights into B2B Marketing Growth

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3 B2B Sales and Marketing Trends Reshaping Buyer Demand

Demanding Views
A group of diverse young professionals are laughing and smiling as they look at their phones during a conference or meeting. They are all wearing name badges and appear to be engaged in conversation.

Blackthorn Doubles-Down on Events with New Product Offerings, Executive Hires

News Brief
Minsk. Belarus. May 28, 2020. Street lighting. On the truck cab is the inscription Daf. Sun flare. Close up.

Chassis Cab Modernizes with Data-Driven Sales Strategies

Case Studies

Latest Posts

Programmers cooperating at IT company developing apps

How Openprise Helps Rimini Street Save 108 Hours Of Service & Review Tasks Per Week

Rimini Street, a global provider of end-to-end enterprise software support, products and services, helps provide third-party support for Oracle and SAP software. Additionally, it features partnerships with Salesforce and Amazon…

Case Studies July 30
Business vector illustration. The sales team works around the clock.

95% Of Sales Reps Missing Quotas; Despite Leaders’ Confidence In Coaching: New Research

Sales development representatives (SDRs) remain nearly indispensable in B2B sales, as 74% of organizations employ at least 21 SDRs, new research revealed. “Sales 2024: A Revenue Data Analysis” — released…

Industry News July 30
Discuss the concept of open banking and its impact on fostering innovation, competition, and collaboration within the financial services industry, enabling secure data sharing and interoperability between banks, fintech, and third party developers

Google Reverses Plan To Phase Out Third-Party Cookies

Despite repeated declarations of third-party cookie deprecation, Google recently revealed it will not eliminate third-party cookies entirely. Instead, the company plans to prioritize user control and privacy over a complete…

Industry News July 30
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