Using Content To Establish Sales Credibility

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Register today to hear from Jill Konrath, author of the new book Snap Selling, who will share insights into how successful sales executives can be “invaluable” by using relevant content and thought leadership to sell value and “become the expert clients can’t live without.” Konrath will also share:

  • Insights into the “Buyer’s Matrix”
  • How frazzled customers think
  • Strategies for a sales team to use content to “get inside your customer’s head.”

 

When:

ON-DEMAND

Webinar Slide Deck:

B2B Marketing Exchange
B2B Marketing Exchange East
Campaign Optimization Series
Buyer Insights & Intelligence Series
Strategy & Planning Series