The Pedowitz Group Executive Chats Revenue Marketing Maturity In B2B, New Index For Measuring Revenue Transformation
Move over ABM; revenue marketing is the new buzzword taking over B2B as marketers are increasingly pushed to…
Industry News May 16
Latest In: Kevin Joyce
Modern Marketers Drive Revenue & Retention Through Post-Sale Nurturing, Customer Communities
One of the best resources available to marketers today is a healthy list of engaged, happy customers. Research…
Industry News November 14
Pipeline Velocity Measurement Becomes Next Stage Of Maturity, Revenue Growth
The pressure is on — marketers are becoming more responsible for driving revenue. In fact, Forrester research shows…
Industry News October 10
OpenAI’s Dane Vahey to offer Keynote Address at B2BMX 2026
Dane Vahey, Head of B2B Marketing at OpenAI, will deliver a keynote address at B2B Marketing Exchange (B2BMX)…
Blog February 23
Are You Underestimating Marketing’s Influence On Revenue?
What is your mental picture of the marketing/sales funnel? If you see a single funnel with prospects dropping…
Demanding Views September 30
Resources
Events & Webinars
Why B2B Marketing Teams Need To Think BRAVE
February 19, 2025
Demystify Your GTM Strategy With The 9 “Cs”
February 12, 2025
Building Predictable Pipeline With Matt Heinz
February 5, 2025
Creating Effective Brand Messaging That Drives Revenue
January 29, 2025
