Latest In: Integrated Marketing

B2B sales chat Facebook Facebook Messenger messaging apps mobile social media social selling text messaging
Exclusive Q&A With Messenger: Will Chat Apps Be the ‘New Norm' In B2B?

Exclusive Q&A With Messenger: Will Chat Apps Be the ‘New Norm’ In B2B?

Messaging apps such as WhatsApp, Messenger from Facebook and Google Hangouts are common tools to use to connect…

Industry News March 18
B2BDE19ED COVID19 event cancellations event marketing Inverta ON24 PFL The Pedowitz Group virtual events webinars
Amid COVID-19 Conference Cancellations, Field Marketers Focus On Digital Events, Direct Mail

Amid COVID-19 Conference Cancellations, Field Marketers Focus On Digital Events, Direct Mail

With multiple spring conferences and trade shows announcing cancellations and postponements due to concerns surrounding the COVID-19 outbreak,…

Industry News March 13
#B2BMX Aptos attention spans B2BDE19ED Bluecore Carbon Black Ceros content experience goldfish interactive content nitto Uberflip
The Goldfish Fallacy: Making B2B Campaigns Stand Out To Selective Buyers

The Goldfish Fallacy: Making B2B Campaigns Stand Out To Selective Buyers

For nearly five years, we've been told that our attention spans are shorter than that of a goldfish.…

Industry News March 4
dgr event b2bmx2
Campaign Optimization Series
B2BMX SUMMERCAMP Logo resized
Strategy & Planning Series