by Kelly Lindenau | May 27, 2021 | Industry News
Sitecore, a digital experience management software, acquired SaaS-based marketing automation platform Moosend to further its $1.2 billion investment in becoming a SaaS-based digital experience platform. Sitecore plans to leverage Moosend’s modular marketing...
by Kelly Lindenau | May 26, 2021 | Industry News
LinkedIn unveiled new features for its LinkedIn Marketing Solutions to help organizations increase their reach and grow their brand community while measuring the impact of their actions. The platform’s updates include: The ability to Boost the reach of...
by Kelly Lindenau | May 25, 2021 | Industry News
Demand Science, a global revenue intelligence platform, acquired content intelligence platform TrustedOut to enhance its solution suite with intent, content and market intelligence technology that provides enhanced data and content. The TrustedOut AI capability is...
by Kelly Lindenau | May 25, 2021 | Industry News
Drift, a conversational marketing platform, released two new tools to help organizations create more qualified sales pipeline – Fastlane and Sales Seat. Fastlane is designed to connect a company’s high-profile buyers with sales reps in real-time, converting...
by Kelly Lindenau | May 25, 2021 | Industry News
Ceros, a content creation platform, hired Jamie Gier as CMO and Tom Hewitt as VP, Business Development and Partnerships. Gier will focus on leading brand strategy and awareness, customer experience and commercial marketing, while Hewitt will spearhead initiatives to...
