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Financial News

This section will highlight the latest financial announcements from all of the prominent marketing automation, CRM and other solution vendors in the industry.

WorkSpan Secures $9M In Funding, Announces General Availability

WorkSpan, a collaboration software designed to help users execute joint marketing programs with partners and agencies, has raised $9 million in a Series A funding round led by Mayfield. The company also announced the general availability of its solution after successfully launching an early accessibility program for companies such as…

SnapApp Raises $10.2M In Series B Funding

SnapApp, an interactive content creation platform, has closed $10.2 million in funding from principal investor Providence Strategic Growth. The company will use the series B round to support growth initiatives, including accelerating product development and innovation, sales growth and potential acquisitions.

Gartner Acquires CEB For $2.6 Billion

Technology research firm Gartner announced it has agreed to acquire advisory company CEB Inc. The company said the transaction is valued at $2.6 billion in cash and stock, and has a total enterprise value of approximately $3.3 billion. The deal is expected to close in the first half of 2017.

CloudCraze Secures $20 Million In Funding To Fuel B2B Commerce Growth

CloudCraze, an enterprise digital commerce solution, has raised $20 million in a funding round led by Insight Venture Partners, with additional participation from Salesforce Ventures. The company said the funding will help strengthen product development, support growth in the U.S. and EMEA and expand its team.

Folloze Raises $7.3 Million To Fuel ABM Platform

Folloze, an account-based marketing sales platform, has raised $7.3 million in funding, co-led by Canvas Ventures and NEA. The finance round will help accelerate the company’s market traction and grow its sales, marketing and customer success teams, according to Folloze.
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