The Latest

Filter By Topic

Filter by Types

ABM budget spending Demand Spring Pipeline Revenue Marketing revenue strategies
88% Of Marketers Turn To Revenue Marketing Strategies To Improve Pipeline, Cite Budget Challenges

88% Of Marketers Turn To Revenue Marketing Strategies To Improve Pipeline, Cite Budget Challenges

Since its introduction in 2017, revenue marketing has helped marketers drive greater revenue in their strategies, internal processes…

Industry News January 27
Demand Generation Benchmark Survey Report: B2B Orgs Laser-Focused On ABM & Content Marketing To Engage Audiences Virtually Via Traditional Channels

Demand Generation Benchmark Survey Report: B2B Orgs Laser-Focused On ABM & Content Marketing To Engage Audiences Virtually Via Traditional Channels

  The events of 2020 turned most B2B organizations’ demand generation strategies on their heads, causing marketers to…

January 27
AI artificial intelligence customer analytics data SugarCRM
SugarCRM Debuts New AI Capabilities

SugarCRM Debuts New AI Capabilities

SugarCRM, a customer experience (CX) platform, released SugarPredict, a data-fueled AI for CRM. The technology is designed to…

Industry News January 27
dgr event b2bmx2
B2B Marketing Exchange East
Campaign Optimization Series
B2BMX SUMMERCAMP Logo resized
Strategy & Planning Series