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ABM behavioral data behavioral scoring Influ2 personbased marketing
Influ2’s Behavioral Scoring Tool Aims To Help Identify Highly Interested Decision-Makers

Influ2’s Behavioral Scoring Tool Aims To Help Identify Highly Interested Decision-Makers

Influ2 Behavioral Scoring is designed to measure the interests of people based on their interaction with ads, enabling…

Solution Spotlight November 1
Folloze funding personalization
Folloze Secures $11M In Series B, Aims To Enhance Full-Funnel Personalization Capabilities

Folloze Secures $11M In Series B, Aims To Enhance Full-Funnel Personalization Capabilities

The account-based management sales platform Folloze announced that it has raised $11 million in a Series B funding roundled by BGVwith participation…

Industry News November 1
ABM customer marketing. OpsStars Revenue Marketing sales alignment
5 Reasons Why We Can't Wait For This Year's OpsStars Event

5 Reasons Why We Can’t Wait For This Year’s OpsStars Event

Since we cover performance marketing trends on a daily basis, we geek out a bit over any events…

Blog October 31
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B2B Marketing Exchange East
Campaign Optimization Series
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Strategy & Planning Series