The patience for “spray-and-pray” emails is continuing to shrink, and sophisticated B2B buyers are increasingly expecting and demanding…
Industry News September 13
Act-On Software, an integrated marketing automation platform, announced it has partnered with real-time personalization platform Evergage to extend…
Industry News June 1
Act-On recently launched its Adaptive Journeys platform, a tool designed to help marketers track, score, measure, connect and…
Solution Spotlight March 14
Key Takeaways: B2BMX 2026 keynotes show that strong B2B marketing blends practical AI use with human trust, brand…
Blog May 11
