B2B Ops Roles Expand Into Customer Experience Enablers To Streamline Revenue Engines
As operation teams' responsibility in fueling the revenue engine continues to gain momentum within B2B organizations, individuals working…
Industry News October 16
Latest In: CenturyLink
Augmented And Virtual Reality: The Latest Engagement Drivers In B2B Marketing
As digital marketing continues to evolve and change, the need to engage customers in unique ways becomes even…
Industry News August 7
Pipeline Velocity Measurement Becomes Next Stage Of Maturity, Revenue Growth
The pressure is on — marketers are becoming more responsible for driving revenue. In fact, Forrester research shows…
Industry News October 10
OpenAI’s Dane Vahey to offer Keynote Address at B2BMX 2026
Dane Vahey, Head of B2B Marketing at OpenAI, will deliver a keynote address at B2B Marketing Exchange (B2BMX)…
Blog February 23
CenturyLink Launches Big Data As A Service With Cloudera
CenturyLink announced it has launched Big Data as a Service (BDaaS) with Cloudera. The solution is designed to…
Industry News January 23
B2B Marketers Use Web Personalization Strategies To Engage Buyers
B2B buyers expect relevant and contextual engagement from vendors, and progressive B2B organizations such as CenturyLink, Mendix and…
Industry News December 7
Resources
Events & Webinars
Why B2B Marketing Teams Need To Think BRAVE
February 19, 2025
Demystify Your GTM Strategy With The 9 “Cs”
February 12, 2025
Building Predictable Pipeline With Matt Heinz
February 5, 2025
Creating Effective Brand Messaging That Drives Revenue
January 29, 2025
