The Power Of Event-Led Growth In 2024
Business today primarily happens in a digital environment, leaving people hungry for authentic, in-person experiences. Event marketers have…
Demanding Views May 3
Latest In: splash
Right-Sized Events Net Better ROI
Flagship (or tentpole) events have played an essential role in many business strategies for decades. However, amongst a…
Demanding Views January 3
6sense, Athena Alliance & Splash Enforce Women In Power
6sense, a revenue intelligence platform, and Athena Alliance, a community platform for women, banded together to address boardroom…
Industry News September 21
OpenAI’s Dane Vahey to offer Keynote Address at B2BMX 2026
Dane Vahey, Head of B2B Marketing at OpenAI, will deliver a keynote address at B2B Marketing Exchange (B2BMX)…
Blog February 23
Widen Streamlines Event Management Process
In December 2017, Widen, a digital asset management company, partnered with Splash, an event marketing software provider, to better manage its event…
Case Studies June 10
What’s Working In Event Marketing: 4 Tactics Driving Event Success At All Stages Of Planning
Event marketing is having a major moment in B2B right now. Multiple research reports indicate a rise in…
Industry News February 1
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