Demand Gen Report
B2BMX is Returning to Advertising Week New York 2026
This October, we are again bringing the energy, innovation and insight of B2BMX to Advertising Week New York 2026— and you’re invited to be a part of it. B2BMX will...
Latest Posts
Research Recap: Branded Email Signatures Increase Company Recognition, Trust
More than half (52%) of prospects and customers leverage email as their main channel of communication — and 59% of marketers are responding in kind, indicating that email marketing is…
Industry News April 8
Meet pharosIQ, The New Company Created From MRP & CONTENTgine’s Merger
Following their March 2024 merger, MRP, a global account intelligence provider, and CONTENTgine, a provider of B2B technology buyer insights and lead generation, revealed their joint company’s new name: pharosIQ. The…
Industry News April 8
Less Waste, More Revenue: How To Grow A Higher Quality Pipeline
If marketers and salespeople have one commonality, it’s that their pipeline invariably includes a high percentage of companies they aren’t a fit. This creates a negative impact on key business…
Demanding Views April 5
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