Demand Gen Report
B2BMX 2026: Benedict Evans Explores the Next Major Platform Shift, Business Impacts of AI
Benedict Evans, one of the most trusted and influential independent analysts in for artificial intelligence (AI), put in to a historical perspective the evolution and current state of AI, comparing...
Latest Posts
Alta Raises $7M Seed Round to Amplify AI-Powered Revenue Workforce
Alta, a provider of AI-powered revenue workforce solutions, has raised $7 million in seed financing and officially launched out of stealth. Entrée Capital and Target Global led the round, while…
Industry News March 4Will the Rise of AI Impact the Social Skills of Sellers?
A survey of 3,496 global employees found that 41% of sellers believe new AI-powered technologies have helped automate repetitive tasks, increasing their capacity. As a result, Gartner predicts that 10%…
Uncategorized March 3Converging Worlds: Navigating The Blurring Lines Between Demand Gen & ABM
As the marketing landscapes evolve, the once-clear distinctions between demand generation and account-based marketing (ABM) are fading. What was once a tactical separation — with demand gen casting a wide…
Demanding Views February 28




















