Resources
Categorized in two ways – by Type and by Topic – the Resource Center offers access to webinar coverage, white papers, E-books, Infographics and more. Looking for the latest custom content covering marketing automation, lead scoring or nurturing? This is where you’ll find it!
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40% More Leads, 400% More Engagement: How Act-On Software Used Video To Transform Its Demand Engine
Now On Demand There’s no question that video is the most engaging marketing medium. But…
Event Tech + Martech: How Event Technology Completes Your Marketing Stack
Aired on December 18th @ 2 PM ET / 11 AM PT Marketers agree that…
2018 B2B Innovator Awards
In our second annual B2B Innovator Awards, we recognize 32 winners across a variety of…
Making The Case For B2B Marketing On LinkedIn
Fifty-nine percent of marketers use LinkedIn to generate B2B leads, compared to 26% on other…
2018 State Of Social Video: Marketer Trends
New research from Animoto shows that 93% of marketers have landed a new customer thanks…
2018 ABM Benchmark Survey Report
Account-based marketing continues to generate buzz, but B2B organizations are quickly looking to move beyond…
The Building Block Guide To Marketing Attribution
Although 87% of marketers say marketing measurement and reporting are growing priorities, many have not…
A Guide To B2B Blogging Success
Almost 80% of Internet users read blogs, yet only 33% of B2B companies are incorporating…
Maximize Effectiveness: Marketing Automation Workflows Every Marketer Should Know
This infographic from Marketo outlines top marketing automation workflows for the entire customer journey, including…
Data First: Optimized Marketing Performance With Contact And Account Data For The Win
“Data” is omnipresent in all things marketing; it’s the coordinator, the driver and the destination…
Connect With Today’s Buyers On Channels They Find Most Effective
According to Outreach, 80% of high-growth sales development teams leverage a multi-touch strategy. This infographic…
The Savvy Marketer’s Guide To Personalized Demand Gen
Your demand generation strategy is only as good as the data that powers it. But…
