Resources

Categorized in two ways – by Type and by Topic – the Resource Center offers access to webinar coverage, white papers, E-books, Infographics and more. Looking for the latest custom content covering marketing automation, lead scoring or nurturing? This is where you’ll find it!

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Are We Doing This? 10 B2B Marketing Trends To Watch In 2019

Are We Doing This? 10 B2B Marketing Trends To Watch In 2019

What strategies, tactics and technology will B2B marketers be exploring in 2019? This report features…

Six Tell-Tale Signs Of A Great Marketing Writer

Six Tell-Tale Signs Of A Great Marketing Writer

A solid content marketing strategy is reliant upon skillful, creative writers. This infographic from Brafton…

Six Steps To Data Quality In Marketing Automation

Six Steps To Data Quality In Marketing Automation

Seventy-four percent of B2B companies do not have a sophisticated approach to data quality, according…

Maximize Your Trade Show ROI With Conversational AI

Maximize Your Trade Show ROI With Conversational AI

Accounting for nearly one-quarter of all planned meetings in the United States, trade shows are…

2019 Marketing Automation Outlook Guide

2019 Marketing Automation Outlook Guide

Practitioners & Experts Share Predictions For Avoiding The Tech Rabbit Hole In 2019 & Focusing…

Email Statistics By The Numbers

Email Statistics By The Numbers

This infographic from MailPoet details key email marketing statistics, such as the average office worker…

ABM Learnings And Best Practices: The NEW Clear And Complete Guide To Account-Based Marketing

ABM Learnings And Best Practices: The NEW Clear And Complete Guide To Account-Based Marketing

Aired live on January 24th @ 2 PM ET / 11 AM PT In 2019,…

Your No-Fear Guide To Scaling Personalized Content For ABM

Your No-Fear Guide To Scaling Personalized Content For ABM

While a lot has been solved for on the planning, segmentation, alignment and results fronts,…

The Ultimate Guide To Running A Customer Feedback Program

The Ultimate Guide To Running A Customer Feedback Program

Organizations that measure the entire customer lifecycle see a 20% increase in customer satisfaction and…

B2B Content Marketing Trends Of 2018

B2B Content Marketing Trends Of 2018

B2B marketers dedicate 28% of their total budget to content creation, according to Datanyze. This…

The Playbook To Planning Your Virtual Event

The Playbook To Planning Your Virtual Event

If you’re thinking about “going virtual” with an event for the first time, you’re probably…

Clean Up Your GDPR Act: What GDPR Means For Your Sales & Marketing Strategies

Clean Up Your GDPR Act: What GDPR Means For Your Sales & Marketing Strategies

GDPR continues to give B2B organizations a tough time. Many marketing and sales professionals worldwide…

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