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Latest In: buying behavior

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BrightTALK Releases AI-Driven Buying Behavior Insights Tool

BrightTALK Releases AI-Driven Buying Behavior Insights Tool

BrightTALK, a B2B content and demand marketing platform, has launched an intent insights tool designed to provide marketers…

Industry News September 30
B2B buyer survey buyer journey buying behavior Sales Enablement
B2B Buying Journeys May Stretch 12 Months Or Beyond, But Most Key Decisions Are Made In The First 90 Days

B2B Buying Journeys May Stretch 12 Months Or Beyond, But Most Key Decisions Are Made In The First 90 Days

We recently wrapped up our seventh annual B2B Buyers Survey, and, as always, were intrigued to hear straight…

Blog August 29
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Marketo Program Puts Focus On Customer Community, Partner Ecosystem

Marketo announced today the creation of its Marketo Program Exchange, a community-driven platform designed to support the company's…

Industry News October 24
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OpenAI’s Dane Vahey to offer Keynote Address at B2BMX 2026

Dane Vahey, Head of B2B Marketing at OpenAI, will deliver a keynote address at B2B Marketing Exchange (B2BMX)…

Blog February 23
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