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Study: Post-Event Follow-Up Still A Challenge For B2B Marketers

Study: Post-Event Follow-Up Still A Challenge For B2B Marketers

New research from Certain, an event automation solution provider, shows that companies have gaps in their post-event follow-up…

Industry News May 26
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New Aberdeen Group Platform Helps Marketers Match Content To Account Intent

New Aberdeen Group Platform Helps Marketers Match Content To Account Intent

The Aberdeen Group has launched Lead Essentials, an account data and content marketing platform designed to help users…

Industry News May 8
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Sneak Peek: B2B Marketers To Follow In 2017

Sneak Peek: B2B Marketers To Follow In 2017

The B2B community is home to some of the most talented individuals in marketing. We spotlighted 17 B2B…

Blog May 3
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