B2BMX 2026 Tracks: Rethinking Go-to-Market Strategies for Measurable Growth
In today’s competitive landscape, aligning sales, marketing, and customer success is no longer optional—it’s essential. The GTM Strategy…
Blog February 25
Latest In: LiveRamp
LiveRamp Announces Jessica Shapiro As New CMO
LiveRamp, a data enablement platform, welcomed Jessica Shapiro as its new CMO. In her role, Shapiro will report…
Industry News March 18
Buzzworthy B2B: The Latest News & Trends From July 2021
Welcome back to Demand Gen Report's blog series: Buzzworthy B2B. We've spent the past month watching the latest news and…
Blog August 4
OpenAI’s Dane Vahey to offer Keynote Address at B2BMX 2026
Dane Vahey, Head of B2B Marketing at OpenAI, will deliver a keynote address at B2B Marketing Exchange (B2BMX)…
Blog February 23
Adobe Summit 2019: Blurring B2B, B2C Lines In Tech Better Positions Marketers To Offer Epic, Frictionless Experiences
For years, B2B marketing has discussed the “consumerization” of the B2B buyer. However, technology specifically has continued to…
Industry News April 1
Marketo Pushes For Tighter ABM, AdTech Experiences With Demandbase & LiveRamp Partnerships
At the company's annual summit in Las Vegas, Marketo, an Adobe company, unveiled new partnerships with Demandbase, an…
Industry News April 1
Leadspace For Ads Aims To Provide Persona-Level Targeting Solution
Leadspace, a B2B customer data platform, released Leadspace for Advertising, a new solution designed to generate highly targeted…
Industry News March 25
Radius Partners With LiveRamp, Unveils Joint B2B Digital Ad Solution
Radius, a B2B data and predictive intelligence software, announced it has partnered with LiveRamp, an Acxiom company and…
Industry News November 15
Visual IQ Partners With LiveRamp To Measure Omnichannel Marketing Impact
Visual IQ, a marketing intelligence software, has announced a partnership with LiveRamp, omnichannel buyer data integration solution, which…
Industry News August 30
Datorama Partners With LiveRamp To Enhance Campaign Measurement And Reporting
Image: Datorama Marketing analytics platform Datorama has partnered with LiveRamp, a data services company owned by data giant…
Industry News November 1
Resources
Events & Webinars
Why B2B Marketing Teams Need To Think BRAVE
February 19, 2025
Demystify Your GTM Strategy With The 9 “Cs”
February 12, 2025
Building Predictable Pipeline With Matt Heinz
February 5, 2025
Creating Effective Brand Messaging That Drives Revenue
January 29, 2025
