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Latest In: marketing automation

$2.5 billion deal Acquisition Adam Needles Cari Baldwin Chief Strategy Officer and Principal at ANNUITAS CRM David Lewis David M. Raab Eloqua exacttarget Founder and CEO of DemandGen International marketing automation Oracle Partner and Founder of BlueBird Strategies Principal Raab Associates sales automation salesforce
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The Salesforce.com-ExactTarget Mega-Deal: The End Of The Road For Stand-Alone Marketing Automation?

Will Salesforce.com's acquisition of ExactTarget fuel interest in marketing automation, or does it mean that the marketing automation…

Industry News June 6
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Salesforce To Buy ExactTarget For $2.5B

Salesforce.com — long thought to be in the market to acquire a marketing automation vendor since Oracle bought…

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Act-On Extends Inbound Marketing Capabilities, Unveils Mobile App

Act-On announced Act-On Inbound, which extends Act-On's marketing automation platform to include advanced inbound marketing capabilities such as…

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