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Salesforce Acquires Slack In $27.7B Megadeal
On the eve of its first virtual Dreamforce event, Salesforce announced it has signed a definitive agreement to…
Industry News December 1
Adobe Unveils Expanded CDP Platform For B2B Companies
Adobe is expanding the capabilities of its Real-Time Customer Data Platform to help B2B brands coordinate account-based experiences…
Industry News November 25
How To Avoid Event Marketing Pitfalls Through Nontraditional KPIs
Event marketing has quickly become one of the major sources of revenue for B2B companies, with many marketing…
Blog November 25
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