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2020 Content Preferences Study:  B2B Buyers Increasingly Looking For Credible “Show-And-Tell” Experiences To Drive Buying Decisions

2020 Content Preferences Study: B2B Buyers Increasingly Looking For Credible “Show-And-Tell” Experiences To Drive Buying Decisions

During a time of “social distancing,” where in-person engagement and education is being replaced with digital alternatives, content…

March 30
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Openprise Launches New Data Management Tool

Openprise Launches New Data Management Tool

Openprise, a digital data management and orchestration platform, has launched a new data management tool: Openprise Agile CDP.…

Industry News March 27
B2B Brands Blending Traditional Acquisition Strategies With More Targeted Engagement Approaches For Hybrid Model

B2B Brands Blending Traditional Acquisition Strategies With More Targeted Engagement Approaches For Hybrid Model

ABM has long been moving past the hype cycle as a well-entrenched part of overall go-to-market strategy. Early…

March 26
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